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Site-centric measurements

Site-centric measurements refer to the analysis of website performance and user behavior based on data collected directly from the website itself. These measurements provide valuable insights into how users interact with a website, allowing site owners to optimize their content, design, and functionality for better user experience.

Some common site-centric measurements include:

  • Pageviews: The total number of times a page on the website has been viewed by users.
  • Time on page: The average amount of time users spend on a particular page before navigating away.
  • Bounce rate: The percentage of users who visit a single page on the website and then leave without interacting further.
  • Conversion rate: The percentage of users who complete a desired action on the website, such as making a purchase or signing up for a newsletter.

By analyzing these metrics and others, site owners can gain a better understanding of their audience and make informed decisions to improve their website’s performance and effectiveness.

For more information on site-centric measurements, you can visit Wikipedia.