Client-initiated ad impression
Client-initiated ad impression is a term used in online advertising to describe when an ad is displayed to a user only when the user requests it. This is in contrast to other types of ad impressions where the ad is displayed automatically without any action from the user.
One common example of client-initiated ad impressions is a user clicking on a link or button that triggers the display of an ad. This ensures that the ad is only shown to users who are actively interested in seeing it, leading to higher engagement and conversion rates for advertisers.
By using client-initiated ad impressions, advertisers can target their ads more effectively and avoid wasting impressions on users who are not interested in their products or services.
Overall, client-initiated ad impressions are a valuable tool for advertisers looking to make the most of their advertising budget and reach their target audience more efficiently.
For more information, you can visit the Wikipedia page on online ad impressions.