Rack jobber
Rack jobber, also known as rack merchandiser, is a type of merchandising service that involves a company or individual placing their products on store shelves or displays on behalf of the retailer. The rack jobber is responsible for restocking inventory, maintaining displays, and ensuring that products are properly showcased to attract customers.
Rack jobbers typically work on a contractual basis and are paid based on commission or a flat fee for their services. They may specialize in specific product categories, such as snacks, magazines, or greeting cards, and work with multiple retailers to maximize product visibility and sales.
Some examples of rack jobbers include magazine distributors who place magazines on racks in grocery stores, or snack companies that provide snack displays in convenience stores. These individuals play a crucial role in helping retailers maximize sales and improve customer satisfaction.
Benefits of using a rack jobber include:
- Increased product visibility
- Improved inventory management
- Enhanced customer experience
Overall, rack jobbers are an essential part of the retail industry, helping companies effectively showcase their products and drive sales in stores.
For more information, you can visit the Wikipedia page on Rack Jobbing.