Sales per point of distribution

Sales per point of distribution

The sales per point of distribution (SPOD) is an important metric used by retailers and manufacturers to measure the performance of individual stores, departments, and products. It helps them better understand their business and identify areas of growth and opportunity. SPOD is calculated by dividing total sales for a particular store, department, or product by the number of points of distribution (PODs) in that location. By measuring SPOD, retailers can track how successful each of their stores and departments are performing, as well as how effective their product assortment and promotional strategies are. Here are some examples of how SPOD can be used to measure the performance of retailers and manufacturers:

  • For a retailer, SPOD can be used to track which stores or departments are outperforming and identify areas of opportunity for improvement.
  • For manufacturers, SPOD can be used to track product performance across different points of distribution.
  • For both retailers and manufacturers, SPOD can be used to analyze the success of promotional strategies, such as discounts and special offers.

SPOD is a powerful tool for understanding the performance of retailers and manufacturers, and can help inform decisions on where to allocate resources and focus efforts. For more information on sales per point of distribution, please see the following articles: