What is Business to Consumer (B2C)?
Business to consumer (B2C) is a term used to describe a type of commerce transaction that occurs between a business and an individual consumer. It is the most common type of e-commerce, and is used to describe the process of a business selling products or services directly to consumers.
Examples of Business to Consumer
Business to consumer transactions can take many forms, including online retail stores, subscription services, mobile applications, and more. Here are some examples of B2C:
- Online retail stores – Amazon, eBay, and Etsy are some of the most popular online retail stores, allowing consumers to purchase products from businesses easily.
- Subscription services – Netflix, Hulu, and Dropbox are popular subscription services that offer consumers access to services and content for a monthly fee.
- Mobile applications – Mobile applications such as Uber, Lyft, and DoorDash allow consumers to order and pay for services from businesses.
- Online marketplaces – Online marketplaces such as Craigslist, Fiverr, and Upwork allow consumers to search for and purchase goods and services from businesses.
Conclusion
Business to consumer (B2C) is a type of commerce transaction that occurs between a business and an individual consumer. It is used to describe the process of a business selling products or services directly to consumers. Examples of B2C include online retail stores, subscription services, mobile applications, and online marketplaces.