What is Postroll?

Postroll is a term used to refer to an advertisement or promotional announcement which appears at the end of an online video, typically after the credits. This is a common practice in the media industry, and is often used to promote an upcoming release, introduce a new product, or encourage viewers to take some other action.

Benefits of Postroll

Postrolls can be a valuable tool for businesses and organizations seeking to optimize their online presence. Here are some of the key benefits of using postrolls:

  • Increased Visibility: Postrolls help to extend the reach of your online video, and can help to drive more traffic to your website or other online channels.
  • Engagement: Postrolls are a great way to engage viewers and encourage them to take some sort of action, such as visiting your website or subscribing to your newsletter.
  • Brand Recognition: Postrolls can help to build recognition of your brand, as they provide an opportunity to showcase your logo and other visuals.
  • Affordable: Postrolls are a relatively inexpensive way to reach a wide audience, making them an excellent option for businesses and organizations with limited resources.

Examples of Postrolls

Postrolls can take many forms, ranging from simple text announcements to sophisticated animations. Here are some examples of postrolls that have been used in the past:

  • A short video of a celebrity endorsing a product or service.
  • An animation of a character from a movie or TV series promoting an upcoming release.
  • A brief animation or text message encouraging viewers to visit a website or subscribe to a newsletter.
  • A trivia question or quiz that viewers can participate in.
  • A video of a customer testimonial or review of a product or service.

Postrolls can be a powerful way to engage viewers and help to promote your brand. If you’re looking to optimize your online presence, postrolls are definitely worth considering.